Event Anchors
Jan 29–31, 2027 at Sheraton Laval with 1,000+ expected dancers and 1,000+ expected spectators in one concentrated weekend environment.
VISION DANCE CONVENTION 2027
SPONSORSHIP PARTNERSHIP DECK
SPONSORSHIP PARTNERSHIP OPPORTUNITY
TURN BRAND VISIBILITY INTO REAL CULTURAL PRESENCE.
VISION Dance Convention brings together dancers, studios, creators, families, and culture-driven brands for one high-energy weekend in Montreal. Sponsors gain more than logo placement. They become part of the moments dancers remember, share, and talk about long after the event ends.
Sponsor Proposition
Sponsor activations begin inside the event: on stage, in the crowd, in workshops, at the competition, and across the full weekend experience. Visibility then continues through VISION-owned recap content, social media, newsletters, and post-event storytelling.
EMAIL PARTNERSHIPS
January 29–31, 2027 · Sheraton Laval
January 29–31, 2027
Sheraton Laval
1,000+ expected dancers
1,000+ expected spectators
SPONSOR REACH SNAPSHOT
Audience + Distribution
Core audience includes dancers, parents, studios, and creators. VISION also carries 7,700+ email subscribers and 180,000+ peak organic monthly social views.
Before During After Visibility
Sponsor presence can run pre-event in social and email, on-site through host mentions and activations, and post-event through recap storytelling and follow-up assets.
Weekend Programming Flow
THE WEEKEND EXPERIENCE
VISION sponsorship works best when brands understand where attention builds across the weekend. Each program block creates a distinct sponsor touchpoint, from training-floor visibility to stage-led moments and social capture windows.
Multiple audience segments. Multiple attention windows. One concentrated cultural weekend.
FRIDAY
Program: Industry Classes
Teens to young adults in a focused training environment.
Sponsor value: early brand presence with high-intent dancers.
SATURDAY DAY
Program: Kids Class + Advanced / Intermediate Rooms
Kids ages 8-12 with parents watching, plus advanced and intermediate dancer rooms throughout the day.
Sponsor value: family visibility, dancer reach, and repeated exposure across rooms.
SATURDAY NIGHT
Program: 1UP Dance Competition
A team-focused competition built around performance energy, crowd attention, and social sharing.
Sponsor value: logo visibility, host mentions, and stronger content amplification.
SUNDAY
Program: Classes + VISION Dance Showcase
Advanced and intermediate rooms continue, followed by the showcase featuring winning numbers and selected guest performances.
Sponsor value: final peak moment, recap content, and premium closing visibility.
WHY BRANDS STAND OUT AT VISION
CONCENTRATED CULTURAL ATTENTION
VISION creates a concentrated cultural environment: dancers training, performing, competing, filming, posting, and sharing the experience in real time. For sponsors, this creates visibility connected to energy, ambition, creativity, and community.
Regional Reach Mix
A primarily Quebec-based audience with meaningful out-of-province reach gives sponsors both local market depth and broader Canadian visibility.
Owned Distribution Base
VISION reaches dancers beyond the event through email, Instagram, TikTok, recap videos, and community-driven content, giving sponsors visibility before, during, and after the weekend.
In-Person Density
The event brings dancers, parents, studios, creators, and spectators into one focused environment, creating repeated brand exposure across workshops, competition, showcase, and social moments.
What Sponsors Become Part Of
ACTIVATION MENU
Activation concepts are customized by sponsor category, budget, and audience fit.
COMPETITION INTEGRATION
Place the brand around 1UP Dance Competition through stage-side visibility, host mentions, and team-performance moments.
Best for apparel, media, lifestyle, tech, and youth culture brands.
CREATOR CONTENT ZONE
Build a dedicated filming/photo space where dancers naturally create content with the sponsor brand.
Best for beauty, fashion, camera, phone, beverage, lifestyle, and social-first brands.
DANCER FUEL STATION
Support hydration, wellness, recovery, snacks, energy, or product sampling during high-traffic class and competition windows.
Best for food, beverage, wellness, supplement, hydration, and recovery brands.
FAMILY + LOUNGE TOUCHPOINT
Create a parent-friendly or spectator-friendly area for brands that fit families, comfort, retail, or hospitality.
Best for retail, hospitality, family services, comfort, and local community brands.
SCHOLARSHIP OR AWARD MOMENT
Attach the sponsor to a meaningful award, scholarship, prize, or dancer recognition moment.
Best for banks, education, foundations, community partners, and purpose-led brands.
RECAP CONTENT PARTNER
Integrate the sponsor into recap videos, social cutdowns, newsletter features, and post-event storytelling.
Best for brands that want post-event visibility, video assets, and digital reach.
SPONSORSHIP TIERS
All sponsors receive logo placement on VISION social media and on the VISION website. The higher the tier, the more prominent the logo placement.
PRESENTING PARTNER
Starting at $10,000+
One lead partner positioned alongside VISION as a major part of the weekend experience; event-level ownership, not just Gold but bigger.
PRESENTING PARTNER
Starting at $10,000+- Includes everything in Gold, plus:
- "VISION Dance Convention presented by [Brand]" positioning
- Presenting sponsor placement in key event language where appropriate
- Top logo placement across sponsor sections
- Main-stage / major weekend moment association
- Premium host mentions throughout the event
- Dedicated branded activation concept built with VISION
- Priority placement in recap content
- Strongest social/content integration
- First-choice booth/activation location
- Opportunity to sponsor a marquee moment: battle, showcase, registration experience, lounge, creator wall, welcome moment, or VIP/studio owner touchpoint
- Custom recap/report after the event
- Best for: one major brand that wants to be visibly tied to the full convention.
COMMUNITY PARTNER
$750
Simple affordable presence for local brands and first-time sponsors.
COMMUNITY PARTNER
$750- Logo on VISION sponsor section
- Logo/name in select sponsor social/story mentions
- Inclusion in sponsor thank-you recap
- Option to provide swag, samples, discount codes, or giveaway items
- Light brand visibility without on-site activation
- Best for: local brands, small businesses, first-time sponsors.
SILVER SPONSOR
$2,000
Be seen by attendees during the weekend.
SILVER SPONSOR
$2,000- Includes everything in Community Partner, plus:
- Booth/table activation inside the venue
- Direct interaction with dancers, parents, teachers, and attendees
- QR code lead capture opportunity for giveaways, offers, sign-ups, or bookings
- Higher logo placement on website and social sponsor placements
- Host mention opportunity, depending on run-of-show timing
- Best for: fitness, wellness, beauty, food/drink, apparel, services.
GOLD SPONSOR
$4,500
Strong event-weekend visibility and content value.
GOLD SPONSOR
$4,500- Includes everything in Silver, plus:
- Premium booth or activation space
- Sponsored event moment or branded activation
- Host-led brand mention with CTA
- Collaborative content capture and distribution support
- Dedicated email/newsletter feature
- Premium logo placement on website/social sponsor sections
- Photo/video recap assets from the activation
- Opportunity to connect with studio owners, teachers, or directors
- Best for: brands that want real presence, leads, content, and a meaningful audience touchpoint.
Next Step
BUILD A CUSTOM PARTNERSHIP FOR VISION 2027
Tell us your goals. We will build a sponsor activation around your brand, audience, and budget.